Why your Business needs a Chief Marketing Officer?
Every business reaches a point where growth demands more than ad hoc marketing, it needs strategic leadership to unlock its full commercial potential.
I help businesses identify untapped opportunities, optimise their marketing and sales capabilities, and convert potential into measurable growth. My best work happens in-house, leading a division, region, or business unit in close partnership with an ambitious CEO and leadership team to drive revenue, market impact, and long-term success. leadership team.
I can help your company with
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Unlock growth with evidence-based, actionable strategies that align your marketing and sales efforts for maximum impact.
Go-to-Market Strategy
Define a clear, data-driven path to launch or scale your offering. From market analysis to audience segmentation and competitive positioning, we ensure your brand enters the market with confidence and clarity.Sales & Marketing Technology Roadmap
Audit your current martech stack and identify the tools you’ll need to drive efficiency, personalisation, and measurable results in the future.Analytics & Performance Modelling
Establish the right metrics and predictive models to measure what matters so you can make smarter decisions that accelerate both short-term performance and long-term brand growth.
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Build a high-performing marketing and sales team that drives growth today and scales for tomorrow.
Talent Strategy & Workforce Planning
Identify your short, medium, and long-term hiring needs to ensure you have the right capabilities in place at each stage of growth.Recruitment & Hiring Support
Gain expert guidance throughout the hiring process, from defining roles to selecting candidates, so every hire strengthens your team.Access to Offshore Marketing Specialists
Tap into cost-effective, vetted offshore talent to accelerate delivery without compromising quality.Leadership & Team Development
Enhance the performance of your current marketing and sales team with hands-on mentoring, skills development, and strategic leadership support.
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Attract the right investors and secure funding with a compelling market story and a credible growth plan.
Investor-Ready Sales & Marketing Expertise
Strengthen the commercial capabilities that investors expect in your founding and leadership team, increasing confidence in your market potential.Funding Round Proposition Development
Craft a pitch-perfect narrative and market positioning tailored to the expectations of seed, Series A, or later-stage investors.Credible Go-to-Market Plans & Forecasts
Present investors with realistic, data-driven forecasts and a clear execution strategy that demonstrates your ability to scale.
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Transform the way your business operates with AI-powered assistants built exclusively for your brand.
I create Custom GPTs that act as a seamless extension of your team - always on, always accurate, and always on-brand.
Use your bespoke GPT to:
Deliver Instant Customer Support
Handle customer queries with speed, accuracy, and consistency, improving satisfaction and reducing support costs.Streamline Internal Communication
Ensure teams are briefed with clear, consistent information, removing bottlenecks and miscommunication.Generate On-Brand Content at Scale
Produce marketing, sales, or training content that reflects your unique tone and brand voice, faster than ever.Boost Sales Enablement & Training
Equip your sales team with real-time insights, personalised scripts, and knowledge-sharing tools to accelerate deal cycles.
CMO Engagement Options
Flexible engagement models designed to give your business the strategic marketing leadership it needs without the overhead of a permanent hire.
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High-level guidance to sharpen your strategy and decision-making without day-to-day operational involvement.
Project-based or retainer advisory engagements
Trusted coach to CEOs, boards, and leadership teams
Can serve as Board Advisor or Non-Executive Director (NED) for strategic input at the highest level
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Hands-on leadership for scaling businesses that need senior marketing expertise on a part-time basis.
Strategic planning, execution oversight, and team management
Embedded in your business for 1–3 days per week
Ideal for companies preparing to scale without committing to a full-time CMO
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Full-time, in-house leadership to navigate key growth phases or transitions.
4-5 days per week executive engagement on a fixed or rolling contract
Delivers both strategy and execution with day-to-day team leadership
Ideal for periods of rapid scaling, transformation, or leadership gaps